Chris Ferreira

Chris Ferreira grew up on Greenacre Riding School and watched thirty-odd horses progressively destroy his family property. But this became the catalyst for his passion to heal the land and, after studying forestry at ANU and travelling through some of the most remote and degraded parts of Asia and Africa, he came back charged with a purpose to resurrect his beloved farm.

Twelve years of planning and 30,000 plants later, this 83-acre ‘classroom’ launched Chris’s career and his award-winning program Heavenly Hectares.

Chris’s company, The Forever Project, now runs one of Australia’s most innovative sustainability and behaviour-change programs and has taught over 140,000 people how to develop resilient land and lives.

An adjunct lecturer in sustainability at Murdoch University, Chris is well known for his Hamilton Hill Sustainable Home project. He makes regular appearances on television and radio, and contributions to sustainable land management publications. For more information, visit

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